Video and DVDs for sale and rental in Norway

If you want to sell or distribute films for hire in Norway, the film must be registered with the Norwegian Media Authority.

Age rating symbols
Registering video and DVDs

Age rating symbols

All films must be clearly labelled with an age rating symbol. This is required by law. As a distributor you set the age rating based on the guidelines provided by the Norwegian Media Authority.

Regardless of how you register the film, it is your responsibility as a distributor to set an appropriate age rating. If the film is already rated by the Norwegian Media Authority, we recommend using this age limit.

Registering video and DVDs

There are three ways to register videos and DVDs: stickers, prepress and a separate arrangement for Video On Demand.

VOD is a relatively new technology that is not fully covered by current law and regulations. We would therefore like for new distributors to contact us before applying for the first time. We will give you an orientation to avoid unnecessary misunderstandings. Call us or send an e-mail.

This is how you apply for registration of Video On Demand:

Application for authorization:

1. Fill the form for prepress and electronic labelling. Select "labelling for online sale/distribution"
2. Attach a screenshot of a poster of the film where both age rating, the NMAs logo and location of registration is visible
3. Send the form and the screenshot via regular mail (Nygata 4, NO-1607 Fredrikstad) or preferably scan to pdf and send it to

Registration films for VOD

1. Download and fill the form for "registration of video"
2. Fill out information about the film and select "label for electronic sales via the Internet"
3. Age rating and signature must be included
4. Send form to us via regular mail (Nygata 4, NO-1607 Fredrikstad) or preferably scan to pdf and send it to
5. Response from Media Authority (normally within one week) before the poster is made.